Employee motivation retention strategies microsoft corporation
Authors: Vivek Gupta ; Barnali Chakraborty. Length: 16 pages. Topics: Microsoft Corporation ; Employee value proposition ; myMicrosoft programme ; Work culture ; Performance review system ; Racial discrimination ; Class action lawsuit ; Anti-trust trial ; Stock option programme ; Employee benefits ; One microsoft way ; Employee communication ; Career development ; Management training ; Compensation system.
You must be logged in to access preview copies. Write a review No reviews for this item. View usage. Login to add to your basket. View our pricing guide or login to see prices. About Settings Related Abstract This case examines the employee motivation and retention strategies of the US-based Microsoft corporation. Since its inception, Microsoft was appreciated for its employee-friendly HR human resource practices. However, during the late s, as the company was growing rapidly in size, it lost the popular elements of its work culture.
Moreover, several racial discrimination lawsuits and anti-trust proceedings affected the company's corporate image and financial performance adversely. In the early s, in order to improve its profit margins, Microsoft started cutting several employee benefits, which demotivated its employees.
After taking charge, Brummel announced a plan to significantly revamp some of the existing HR management practices at the company. She announced a plan named 'myMicrosoft,' which included developing appropriate systems to enhance communication between the employees and the HR department, making changes in the company's performance review system, introducing several new employee benefits, and designing new workplaces in an effort to attract and retain employees.
The case analyses in detail the HR initiatives taken by Brummel. It ends with a discussion on the benefits realised from the initiatives implemented by her. Business Reports Link:- Business Reports. Case Details:.
For delivery in electronic format: Rs. Microsoft Corporation. About Microsoft. The Problems. They mentioned that they were not getting high stars during the performance appraisal and that became the cause of not getting the position in the higher office.
These low stars during performance appraisals also became the cause of wrongful termination of the black American employees. Black American employees also mentioned that, after termination of black American employees, new contractual workers were hired, though they werenot performing on the standard of the company.
These contractual workers also complained that they were getting unfair treatment from the permanent employees and lack of training became the main cause of not performing according to the standards of the company.
This was why, many contractual employees left the company even their contracts were not finished. Since a lot of employees left Microsoft, company was struggling to find immediate replacements for the left employees. No doubt thecompany found it very difficult to find the excellent talent that could replace the tenured employees.
Though company already targeted some of the employees to replace the tenured employees but they did not accept the offer as they came to know about the disorganized and bureaucraticorganizational culture. Since company was offering good compensation and benefits but despite of that target employees did not accept the offer because of competitive and tough environment of Microsoft.
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